Discover the ultimate beauty experience at LA Beauty Club. Elevate your style with our curated collection of textured hair products, and services.

The concept of LA Beauty Club is simple. We are a black-owned beauty supply disrupting the industry with a simple principle: Inclusion. LA Beauty Club was born as a passion project by our founder, Sheva Ahmadi. After repeatedly facing frustrating experiences at traditional beauty supplies, she decided to turn tragedy into triumph by joining forces with co-owner, Obi Ollawa. Over the next year, they worked tirelessly to build a brand that celebrates melanin beauty and offers the best products for our skin and hair. Their vision is clear; fill the equity void and create curated shopping experiences where people feel seen, celebrated, and valued.