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Founder

Whitney White

Whitney White

Melanin Haircare

OG Natural hair vlogger Whitney White was a prominent face of the natural hair movement in the early 2010's. Known for mastering type 4 hair care and her natural hair remedies, by popular demand, she founded her haircare line with her sister in 2015. Melanin Haircare is rooted in passion for healthy hair and scalp care, natural and non-toxic ingredients.

Heart of the Mission

Living out a calling that’s bigger than me.

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